Take Sturgill Simpson. Sturgill (can I call you Sturgill?) is a Kentucky rascal, born in the heart of the Appalachian mountains. Jackson—population around twenty-one hundred. He comes from a family of coal miners. He was in the Navy. He worked on the railroad and played music and sang, and his wife reassured him he was good and should keep doing it. Sturgill Simpson’s first album, High Top Mountain, was self-funded, self-released in 2013, and the first track is “Life Ain’t Fair and the World Is Mean.” In 2017, Sturgill’s first major-label album, A Sailor’s Guide to Earth, won the Grammy for Best Country Album and was nominated for Album of the Year while being largely ignored by country radio and the country music awards.