Engagement Editor

Position Type: Full-time

Reports to: Executive Director

Location: Remote or based in Central Arkansas

Start Date: Mid-February, 2021

The Oxford American Literary Project, Inc. (OA), the nonprofit 501(c)(3) arts organization that publishes the Oxford American magazine, a quarterly national literary publication, seeks a full-time Engagement Editor (EE) with a passion for reaching and growing the OA’s audience and a commitment to our mission of exploring the complexity and vitality of the South.

The ideal Engagement Editor is creative, detail-oriented, and data savvy. The combination of these traits should result in compelling and entertaining content across social media, web, and email channels that successfully reaches its intended audience. As the EE grows in this role, so too should audiences and conversion rates across platforms.

RESPONSIBILITIES

  • Use analytics to improve engagement and conversions on OxfordAmerican.org, social media, OA Goods (retail), and multimedia projects and events
  • Manage the OA’s social media accounts on Facebook, Twitter, and Instagram, working with our editorial team to identify stories to promote while ensuring an engaging daily feed of content
  • Maximize search engine optimization; implement SEO-optimized headlines and search terms.
  • Work with our Development Director (DD) to build donor base and segmentation for donor asks and acquisition
  • Adapt stories for native presentations within social media platforms in addition to linking back to website, i.e. video clips, scrolling galleries, animation, etc. (The post itself is content.)
  • Manage the OA’s app
    • Liaise between digital subscribers and fulfillment houses
    • Update CMS with each issue and showcase digital stories
  • Ensure quality in design and experience on app and web
  • Work with our Marketing and Communications Manager (MCM) and DD to grow podcast audience and membership base
  • Prepare weekly reports of audience engagement and conversions
  • Work with leadership team to determine short-term and long-term goals and priorities for audience growth
  • Develop best practices across social, SEO, and email for audience cultivation and engagement
  • Make recommendations to MCM and ED for ad spends and execute paid post campaigns
  • Lead audience growth initiatives across native digital spaces like website and the OA app

QUALIFICATIONS

  • Minimum three-year proven track record in managing and supporting social accounts
  • Expert knowledge of social media trends and best practices for organic and paid posts
  • Familiarity with and interest in the history and mission of the OA
  • Ability to set and abide by project deadlines; ability to prioritize projects; experience managing both urgent, short-term projects and complex, longer-term projects
  • Familiarity with user experience and SEO content strategies
  • Ability to analyze key performance metrics; experience with native social analytics
  • Ability to develop data acquisition strategies and collate data for leadership team
  • Strong writing and editing skills with keen attention to detail
  • Deep interest in keeping up with digital trends and forecasting
  • Experience with email marketing and creating e-newsletters
  • Experience with Adobe Suite (preferred)
  • Experience with non-linear video editing (preferred)

The Oxford American offers a generous benefits package, including a matching 401k and unlimited vacation. Salary is commensurate with experience.

The OA is committed to empowering voices underserved by the publishing arena; applicants of color and/or those who identify as LGBTQ or disabled are encouraged to apply. We invite applicants to voluntarily disclose any non-dominant identities in their materials.

Interested candidates should send a letter of interest and résumé to This email address is being protected from spambots. You need JavaScript enabled to view it. with the Subject Line: Engagement Editor.


Advertising Sales Director

Position Type: Full-time

Reports to: Executive Director

Location: Remote or based in Central Arkansas

Start Date: Mid-February, 2021

The Oxford American Literary Project, Inc. (OA), the nonprofit 501(c)(3) arts organization that publishes the Oxford American magazine, a quarterly national literary publication, seeks a full-time Advertising Sales Director (AD). The ideal candidate will have a passion for connecting clients with the OA along with a commitment to our mission of exploring the complexity and vitality of the South. The AD reports to the Executive Director (ED) and will manage a team of dedicated Account Executives. In addition to having demonstrated success in multi-platform media sales and team management, the AD will define and implement innovative strategies to grow the OA’s advertising revenue.

The ideal AD is creative, detail-oriented, data driven, and keen to manage relationships with both staff and clients. As the AD grows in this role, so too should non-print ad inventory and sales revenue across platforms.

RESPONSIBILITIES

  • Execute, measure, and optimize advertising sales across platforms (print, web, email, podcast, etc.)
  • Manage day-to-day relationships with Advertising Team, including weekly sales meetings with Account Executives, setting goals, expectations, and holding team accountable for attaining budgetary goals
  • Drive lead acquisition, lead conversion, retention, upsell, and overall client engagement while using a CRM to track progress
  • Work with Executive Director (ED) to align Advertising goals with editorial and programming opportunities
  • Proactively communicate with peers and leadership on plans, progress, and problems
  • Develop strategies to increase client interest in ad packages
  • Aid in the professionalization of the Ad Team to streamline and digitize the sales process from start to finish, i.e. contracts, invoices, deliverables, deadlines
  • Participate in the contracting of advertising department executives
  • Monitor project progress from planning to execution to ensure it remains focused and evaluate its effectiveness
  • Negotiate contract specifications and terms with clients or other external parties
  • Design media kits and placemats and provide feedback on additional sales tools alongside OA’s art directors
  • Work with ED to develop and solicit innovative sponsorship and underwriting opportunities for special issues
  • Travel to and represent OA at regional sales conferences 8-10+ times per year (pending organization’s return to travel, subject to COVID precautions)

QUALIFICATIONS

  • Bachelor’s degree in advertising, marketing, or related field, or equivalent experience
  • 5+ years of experience in media sales; deep knowledge of digital platforms
  • Management experience (preferred)
  • Ability to develop strategies based on industry trends and developments
  • Exceptional organizational and multitasking skills, especially when working with multiple projects
  • Excellent management, negotiation, listening, and verbal and written communication skills
  • Decisiveness and strong problem-solving skills
  • Ability to develop and maintain relationships
  • Solid sales and presentation skills
  • Familiarity with MS Office Suite of products and cloud-based CRM tools
  • Ability to lead a remote team and optimize its communication, organization, and efficiency
  • Existing Southeastern-region client and agency relationships highly desired

Compensation: $36,000 / year + 25% commission on sales

The Oxford American offers a generous benefits package, including healthcare, dental, vision, a matching 401k, and unlimited vacation.

The OA is committed to empowering voices underserved by the publishing arena; applicants of color and/or those who identify as LGBTQ or disabled are encouraged to apply. We invite applicants to voluntarily disclose any non-dominant identities in their materials.

Interested candidates should send a letter of interest and résumé to This email address is being protected from spambots. You need JavaScript enabled to view it. with the Subject Line: Advertising Sales Director.

The Oxford American is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: The OA is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at the OA are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, sex, sexual orientation, gender identity, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. The OA will not tolerate discrimination or harassment based on any of these characteristics, and we encourage applicants of all ages.


 
Jeff Baskin Editorial Internship

The Oxford American offers a comprehensive year-round editorial internship program.

We have full-time and part-time positions available and offer a stipend of $2,500 per term. Internships begin in January, June, and September, though the program provides some flexibility for starting dates, and the opportunity for interested interns to extend their terms. For the near future, internships will be remote.

The OA is grateful to the family of Jeff Baskin (Susan Weinstein, Bernie and Danny Baskin) for their generous support of this program. Jeff Baskin, a librarian by trade, was a lifelong and generous literary citizen. His imaginative approach to his work and his programming innovations brought reading and writing to countless in the North Little Rock community. In 2010, he initiated the Laman Library Writers Fellowship, an annual award that honored Arkansas writers. In partnership with his family, the Oxford American is proud to reinvigorate and expand this legacy to support editors and writers.

We accept applications for all terms year-round but please note the following deadlines: 

  • April 15 for internships starting in June
  • August 21 for internships starting in September
  • November 15 for internships starting in January 

Interns are a vital part of the Oxford American’s print and digital production teams. The duties of an intern include evaluating manuscript submissions, participating in the planning of issues, fact-checking and proofreading stories, drafting posts for social media, and creating and maintaining digital content for the website. Interns are encouraged to participate in our off-site concerts and readings, generate article ideas, and to write for oxfordamerican.org

Applications should include a detailed cover letter, resume, and one writing sample of up to 5 pages in length. Your sample could be one long piece or a collection of short pieces. (Samples can include critical and/or creative work, though a substantial portion should be prose.) Please specify the term for which you are applying. 

Submit your application using this form. Simply create a Submittable account and follow the instructions to attach your materials.

Thank you for your interest.


The Oxford American is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: The OA is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at the OA are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, sex, sexual orientation, gender identity, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. The OA will not tolerate discrimination or harassment based on any of these characteristics, and we encourage applicants of all ages.